Hyundai has announced plans to introduce a mid-size pickup truck to the US market by 2030. CEO of Hyundai, José Muñoz, stated that there will be an SUV version and that the truck will be built on a body-on-frame platform. The hybrid engine in these new cars might be the same as the one in the Palisade Hybrid. It has a 2.5-liter inline-four turbocharger. Hyundai is making a new mid-size pickup truck that will be sold in the US by 2030. It will compete with the Toyota Tacoma and the Chevy Colorado. At the CEO Investor Day event, José Muñoz, the CEO of the company, said that the car would have a body-on-frame chassis and that an SUV version would follow. It was Muñoz’s idea to use the truck’s 329-hp hybrid engine from the Palisade Hybrid mid-size SUV. In contrast to what was previously stated, the company has announced that the vehicle for the US will be a product they have created themselves, rather than a rebranded GM truck. Hyundai and GM will instead work together to make industrial vans for the US market and a pickup truck for the South American market. We don’t know much about this new body-on-frame platform, but we think it might share parts with the Kia Tasman pickup that is sold in other countries. The pickup is probably going to be a four-door crew cab, since many mid-size trucks now come with them as standard. The possible SUV descendant, on the other hand, might go up against body-on-frame off-road SUVs like the Ford Bronco, Jeep Wrangler, and Toyota 4Runner. Hyundai’s only truck in the US market so far is the small Santa Cruz, which shares a unibody frame with the Tucson crossover. In the US, this model hasn’t sold as well as its main rival, the Ford Maverick, because fewer of them have been bought. Because the mid-size truck market has more room for growth, Hyundai will have better hopes for this new pickup model. Over the next few years, we’ll have more news about this one-of-a-kind body-on-frame tool.
