The best-looking EVs, according to the general public’s opinion, don’t always advertise their EV status through design. With a few notable exceptions, the most excellent electric vehicles now on the road can be easily confused with conventional, gas-powered automobiles. The environmentally friendly days of baby blue accents, short hoods, and large windshields are long gone. The Volkswagen design chief concurs. VW’s head of design, Andreas Mindt, told MotorTrend that the ID Buzz van and the ID 3 hatchback, which is only marketed outside the US, are the only two current electric Volkswagens. Based on his observations, Mindt believes that “[now is] the right time to do Volkswagen design… and change it.” CEO of the Volkswagen Group Oliver Blume made the decision to hire Mindt in February. This was all a part of Blume’s master strategy to save the Volkswagen company. Passenger car division chief Thomas Schaefer recently declared that the company’s “roof is on fire” and requested a spending freeze at a corporate meeting. He also noted that the business must improve its organization. Mindt is confident that if the brand’s EVs had a more conventional appearance, more people would be interested in purchasing them. To paraphrase Mindt: “You don’t have to persuade people. “There’s no need to put on airs or be overly enthusiastic. Avoid becoming angry. He stated, “Just make it good and make it fit, and it will work,” referring to his ID 2all concept, which is stylish and modern in appearance, like a new Volkswagen Golf. According to Mindt, this is in part because EVs are no longer targeted solely at early adopters. To quote the author: “EVs already make up 15% of the global market, and in China, they make up more than 50% of the market.” The company has lost its status as an industry leader. What exactly does this imply for both of us? The Mk9 Golf GTI and R electric vehicles won’t be drastically different from the gas-powered equivalents when they finally arrive on the market.
