Apple Carp lay and Android Auto are the only two entertainment systems many car owners use. Both ways are becoming more popular, and people are moving away from the systems that automakers use to collect information about how and when people use their cars. Ford has recently made it clear that it wants Carpal to be compatible for a long time, while General Motors has said that it will stop putting Carp lay in its electric cars (EVs) starting in 2024. “We lost content battles. In an interview with The Wall Street Journal, Ford CEO Jim Farley recalled the events of ten years ago. So, “get real with it,” because the things in the car won’t bring in much money. Automakers benefit a lot from having a large number of users. Better data means more chances to market, improve and sell in-system features and apps that make people want to use the entertainment system. Through Carpal, automakers may have access to this data, but Apple is the one who gets all information about how customers drive. Farley makes a strong case for his side. He says that since most people bring their phones into their cars, they want the infotainment system to be a natural extension of their phones instead of an extra load. Another way to look at it is that companies have to pay money to use Carpal and Android Auto, but that cost is spread out over many cars. A Carp lay-only infotainment system is rare because the high-tech parts common in vehicles today need their interface. And, let’s face it, Carp lay is one of the best things ever made for cars. It makes driving much more straightforward, shortens the time it takes to learn, eliminates distractions, and is more helpful. Ford has signed on.
