Colour makes us feel things, wakes our senses, and gives us new experiences. It’s exciting when a company thinks outside the (refrigerator) box and does something bold in the car business, which has become more dependent on white and silver colours. Since its bold TRD Pro line of off-road vehicles started, Toyota has offered a one-of-a-kind, limited-edition signature colour for the 2015 Tacoma. Since it first came out ten years ago, these colours have been solid and bright, flat and dull, and a mix of earthy tones. But they haven’t been boring, so that’s one thing they haven’t been. The signature colour for the 2024 TRD Pro Tacoma has been named Terra, and it is a beautiful bright orange.
