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2024 Jeep Models & Invoice Pricing

New Jeep Invoice Pricing: How to Get the Best Car Price

So, you’re gearing up to buy a new Jeep truck, SUV, or crossover? The thought of driving home — or anywhere you want, for that matter — in such an awesome vehicle should just be exciting, but most people will be stressed, too.

We’re sure that finding out how to get the lowest Jeep car price possible will take the edge off, so here’s why every smart consumer should know about Jeep invoice prices before they walk into the showroom, and what to do with that info.


Jeep Invoice Pricing: What Do You Need to Know?

The Jeep invoice price is simply the vehicle’s wholesale rate — the price the manufacturer charges a dealership for a truck, SUV, or car. Invoice pricing rates are determined not just on the basis of the vehicle’s manufacturing cost, but also by looking at factors like freight charges and even regional ad campaign costs. That’s why the Jeep invoice price will vary from region to region.

Everyone knows that invoice prices are significantly lower than the sticker prices you’ll see on display at your dealership and on their websites. The list prices typically reflect the MSRP, the “manufacturer’s suggested retail price”. As with Jeep invoice prices, a particular model’s MSRP is set by the automaker.

Dealerships aren’t bound by the MSRP, and they don’t have to charge you the full sticker price to make a profit, either. Buyers who are determined to haggle will already understand why pinpointing the Jeep invoice price puts them in a rock-solid negotiating position. Not even the most experienced car salesman will be able to smooth-talk you into overpaying once you know how much the dealership paid for the vehicle, after all!

There’s more, though — dealerships often don’t even have to pay the full invoice price, thanks to financial incentives and rebates offered by manufacturers.

  • While dealerships purchase new Jeeps at their invoice prices, they often receive a rebate of two to three percent of the vehicle’s MSRP (or, sometimes, the invoice price) after making a sale. Called the dealer holdback, automakers use this incentive to encourage dealerships to stock their vehicles and put extra effort into selling them.
  • The dealer cost, also called the true dealer cost, is the price a car dealership actually pays for a vehicle — after the dealer holdback and other incentives manufacturers may offer have been subtracted.


How Does Knowing the Jeep Invoice Price Help You Get the Best Deal?

Buying a new Jeep can be overwhelming. As a smart consumer, you’ll be aware that car dealerships have some wiggle room. You’ll know, in other words, that the Jeep car prices they list aren’t the same ones for which they bought the Jeep truck or SUV of your dreams, and that they can afford to give you a discount on the sticker price.

Unless you can find the invoice price of a car, though, you won’t have any idea how much negotiating room you truly have. The result? Painfully stressful negotiations with car salespeople who know exactly how to manipulate you into paying as much as possible.

Once you know the latest Jeep invoice prices, though, you’ll be working with the same information as your dealership — and that can quite literally end up saving you thousands. As long as you remember that your car dealership still needs to make a profit, and you stay respectful throughout the negotiating process, getting the best deal on that new Jeep will be a piece of cake.

Before you allow yourself to fall in love with a Jeep by test driving the vehicle, don’t forget to work out exactly how much you’re able and willing to pay for a new car. Our handy payment calculator makes it easy to figure out your monthly payments.


Jeep Invoice Price and Dealer Holdback: How Can You Calculate the True Dealer Cost?

Armed with the latest Jeep invoice prices, you can also roughly estimate the true dealer cost. Simply use this formula:

True Dealer Cost = Invoice Price – (Dealer Holdback + Manufacturer Incentives & Rebates)

Keep in mind that the dealer holdback and other manufacturer incentives and rebates do vary, because not every automaker offers the same incentives. Knowing that the dealer holdback generally amounts to two or three percent of the MSRP or the invoice price, though, an informed estimate is well within your reach once you discover the Jeep invoice price.


How to Determine the Invoice Prices for Jeep Cars?

Do you want to find out what Jeep is really charging dealerships for the SUV, truck, or crossover you want, and unlock the best possible Jeep car price? Simply tell us what model and trim you’re interested in, and get the secret price that car dealerships are hiding from you!

Because smart consumers always shop around, we can also put you in touch with the dealerships near you that offer the best Jeep car prices. (Hint: Dealerships often offer to beat their competitors’ lowest price quotes!)


Use Our App Today to Get Jeep Invoice Pricing

Only insider knowledge allows buyers to get the best possible Jeep car prices! What are you waiting for? Use our free invoice pricing app to get the invoice price today, and drive away in the Jeep you’ve always wanted tomorrow!

Do you still have some questions about Jeep invoice prices? Don’t hesitate to ask! Why not contact us to find out how to get the lowest price on your new car?

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